Leverage The Power Of Social Dissemination For Your Business
Social Media is the most powerful information tool of present times. Purplesoft lets you get the upper hand when it comes to leveraging social media and getting ahead of the competition.
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Social Media Marketing That Empowers
Social media has evolved from a place where you met long lost friends to a channel for targeted information interchange.
Today, with most consumers looking to social as the primary source of information consumption, businesses can’t afford to ignore this avenue of marketing.
That’s why, Purplesoft experts lay special emphasis on social channels. By spreading the word about your business on Facebook, TikTok and beyond, we enable your brand to gain extreme visibility.
Social Media Marketing That Empowers
Social media has evolved from a place where you met long lost friends to a channel for targeted information interchange. Today, with most consumers looking to social as the primary source of information consumption, businesses can’t afford to ignore this avenue of marketing. That’s why, Purplesoft experts lay special emphasis on social channels. By spreading the word about your business on Facebook, TikTok and beyond, we enable your brand to gain extreme visibility.
Without a doubt the largest social network on the planet, Facebook has morphed from a dorm room sensation to a global phenomenon.
With a majority of consumers regularly active on Facebook, this is a rich communication channel which offers a unique platform to connect with users, even at a personal level.
By strategic use of Facebook pages, paid adverts and optimisation principles, any business can augment their online visibility manifold.
Instagram is the social network that’s making visible waves right now. Today, most social interactions are visual, and the impact of visual content can’t be denied.
Instagram allows you to market your business on a visual level like no other platform does. Leveraging the power of video and photos, Instagram can be used to connect with customers across multiple channels.
Whether it’s Remarketing, building User Engagement, or leveraging User-Generated-Content, Instagram is emerging as a leader of social marketing. And as with everything, it’s best to start early to get first-mover advantage.
How It Works?
Choice Of Channel
Not every social channel is right for your business. Nor does it pay dividends to stick to only one. Before we begin, we take time to understand your business and recommend the channel(s) that'd be most beneficial.
Capturing Customer Data
Through well positioned social interaction, our experts successfully capture customer data for integration into the CRM. We also take steps to amp up the customer engagement factor.
Strategy Management
Once the channel is settled upon we craft an appropriate strategy that's tailored to your channel of choice and business goals. Don't fret; you're going to be fully involved in the process.
Retargeting And Beyond
Once we have the customer info, we use advanced social media retargeting with a cross-channel approach to keep your brand on top of the user attention stream
First Contact
We get to work. The word is spread about your business through Facebook posts and ads, LinkedIn content or snaps, whichever meets the needs of the hour.
Convert, Retain, Repeat
After successful conversion, we take care to keep the customers engaged so that they keep coming back. And then it's a simple rinse and repeat for new leads.
Technologies We Use
